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What are John Thornhill’s views on scaling an affiliate business?
John Thornhill’s approach to scaling an affiliate business focuses on both strategic content creation and leveraging automation. Key elements include diversifying affiliate programs and focusing on high-quality content, which he emphasizes as crucial for long-term growth
. He also advocates for building a strong email list, using email marketing automation to engage with subscribers, and creating social proof through testimonials and case studies to boost credibility
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Thornhill advises monitoring key metrics like open rates, click-through rates, and conversions to refine strategies over time. He highlights the importance of social media engagement, guest posting, and consistent content promotion through multiple channels
. To help affiliates grow quickly, Thornhill offers tools like done-for-you business setups, which include pre-written email series and optimized websites, allowing participants to scale without having to start from scratch
.
